Wednesday, January 19, 2022

Pro Kabaddi records rise viewership for fourth straight season

The excitement around Kabaddi in India would be taken to the next level with the 2016 Kabaddi World Cup set to kick off in October this year.

By: PTI | Hyderabad |
August 13, 2016 6:21:38 pm
Pro Kabaddi League, Pro Kabaddi League viewership, Pro Kabaddi League viewers, Pro Kabaddi League Tv audience, Pro Kabaddi League television rating points, Pro Kabaddi League TRPs, Pro Kabaddi League television, Kabaddi The growing preference for Kabaddi has resulted in an encouraging response from sponsors over the last 26 months. (Source: AP)

Star Sports said the Pro Kabaddi League has for the fourth consecutive season recorded growth in its viewership.

On a cumulative basis, the league has shown growth of 51 per cent over the last four seasons, Star Sports said in a statement.

The excitement around Kabaddi in India would be taken to the next level with the 2016 Kabaddi World Cup set to kick off in October this year.

Scheduled to take place in India, the flagship event would witness 12 teams from around the world including USA, Canada, UK, Australia, Iran, Poland, Pakistan, Bangladesh, Korea, Japan and Kenya in action.

The growing preference for Kabaddi has resulted in an encouraging response from sponsors over the last 26 months, the statement said.

Season 4 saw a total of 12 sponsors as compared to nine in the previous edition, it added.

Start your day the best way
with the Express Morning Briefing

📣 The Indian Express is now on Telegram. Click here to join our channel (@indianexpress) and stay updated with the latest headlines

For all the latest Sports News, download Indian Express App.

  • Newsguard
  • The Indian Express website has been rated GREEN for its credibility and trustworthiness by Newsguard, a global service that rates news sources for their journalistic standards.
  • Newsguard
X